Privacy policy

PRIVACY POLICY

Effective Date: January 1, 2026
Last Updated: August 2026

This Privacy Policy describes how IKO ACTIVE ("we," "us," "our," or "the Company"), operating out of the Jafza Commercial Center, JAFZA, Dubai, UAE, collects, uses, processes, and protects your personal information when you visit, browse, or make a purchase from ikoactive.com (the "Site").

We are dedicated to safeguarding your privacy in compliance with applicable data protection laws, including the United Arab Emirates Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL) and international e-commerce data standards.

1. PERSONAL INFORMATION WE COLLECT
When you interact with the Site, we collect the following categories of information:

A. Device & Technical Information
• IP address, browser type, operating system, network provider, and hardware device specs.
• Time zone settings, language preferences, referring URLs, and browsing behavior (pages viewed, time spent on pages, search queries).
• Collected automatically via cookies, web beacons, pixels, and log files.

B. Order & Fulfillment Information
• Full legal name, billing address, physical shipping address, phone number, and email address.
• Details of items purchased, sizes selected (running shoes, football boots, kits), and transaction history.
• Delivery notes and delivery signature confirmations.

C. Payment Information
• Transaction token, payment method chosen, and billing details.
• We do NOT store full credit/debit card numbers or CVV codes on our servers. All payments are encrypted and processed securely by PCI-DSS Level 1 compliant payment gateways.

D. Customer Support & Communications
• Communications sent to contact@ikoactive.com or via WhatsApp/phone (+971 4 394 8851).
• Size advisory requests, return tickets, and feedback.

2. HOW WE USE YOUR INFORMATION
We process your personal information for lawful commercial purposes, including:
• Order Fulfillment: Processing payments, printing shipping waybills, arranging courier delivery, and issuing invoices.
• Customer Service: Responding to product inquiries, managing size exchanges, and handling return authorizations.
• Risk & Fraud Prevention: Screening orders for unauthorized or fraudulent transactions.
• Marketing & Optimization: Analyzing site usage to enhance catalog layout, improving product recommendations, and running relevant digital advertising (such as Google Ads) based on your browsing interests.
• Legal Compliance: Fulfilling accounting, tax, customs, and regulatory obligations in the UAE and destination GCC countries.

3. SHARING YOUR PERSONAL INFORMATION
We only share personal data with vetted third-party service providers necessary to operate our business:
• Platform Providers: Shopify Inc., which powers our e-commerce infrastructure.
• Logistics & Courier Partners: Regional and international delivery carriers (e.g., DHL, Aramex, SMSA, Emirates Post) to deliver your parcels.
• Payment Gateways: Secure payment processors handling encrypted transactions.
• Analytics & Advertising: Google Analytics and Google Ads services to evaluate site traffic and marketing effectiveness.
• Legal Authorities: When required by applicable UAE laws, court orders, or official governmental requests.

We do NOT sell, rent, or trade your personal information to third parties for their independent marketing purposes.

4. COOKIES & TRACKING TECHNOLOGIES
We use cookies to maintain your shopping cart, remember your regional currency preferences, understand user journeys, and improve site speed. You may adjust your browser settings to reject cookies, though some interactive features of our store may not function optimally as a result.

5. DATA SECURITY & RETENTION
We implement robust administrative, technical, and physical safeguards to protect your personal data against unauthorized access, loss, or alteration. We retain your personal and order data only as long as necessary to fulfill the purposes outlined in this policy or to comply with statutory legal and accounting retention mandates.

6. YOUR PRIVACY RIGHTS
Depending on your residency, you have rights regarding your personal information, including:
• The right to access and receive a copy of the personal data we hold about you.
• The right to request the correction of inaccurate or incomplete data.
• The right to request the deletion of your personal information (subject to statutory legal retention requirements).
• The right to withdraw marketing consent at any time by clicking "unsubscribe" in our emails.

To exercise any of these rights, contact our Data Protection Officer at contact@ikoactive.com.

7. CONTACT US
If you have questions, concerns, or complaints about our privacy practices, please contact us:
IKO ACTIVE
Attn: Privacy Compliance
Jafza Commercial Center, JAFZA
Dubai, United Arab Emirates
Email: contact@ikoactive.com
Phone: +971 4 394 8851